Media Center at Las Vegas Motor Speedway

Client: Speedway Motorsports, Inc. (SMI)

Location: Las Vegas, NV

60,500 s.f. race control/entertainment facility

THE ASSIGNMENT: SMI wanted to create a best-in-industry working media facility, incorporating flexible meeting and banquet spaces, located directly on the start/finish line at LVMS with a direct link to in-field entertainment facilities. 

THE SOLUTION: aiDG conceived, designed, documented and oversaw the construction of this three-story, mixed-use building in a 12-month period. The building’s striking image was achieved with a curving, metal clad wing wall, accented with colored glass bands, which passes through a three-story structural glass atrium entry feature at the center. 

The ground floor features a two-story lobby perfect for entertainment, a 100-seat full-service cafeteria and 6,000 s.f. of sub-dividable meeting space used for pre-race driver meetings during major events. Other ground floor amenities include a high-end spa designed with driver’s wives in mind and an exercise room for both employees and driver team members. 

The second level contains separate administrative, media, public relations and support areas - all with direct views of the track. The third and top level, a private, members-only club facility during race events, has an impressive 5,000 s.f. of banquet space that is glass enclosed on three sides and flanked by 13,000 s.f. of outdoor terrace area with panoramic views of the track. 

Connected to the Neon Garage, a two-story complex on the infield also designed by aiDG, the new building allows for easy access to the garage areas for staff, press, race officials and VIP fans as well.